Product Development

Have an idea on the back of a napkin that you would like to turn into stock on the shelves? Need to bring out something new in order to catch up with the competition?

We offer a comprehensive product development service for mechanical equipment that follows the product development process from concept through to manufacturing and marketing.

In many cases it will not be necessary to re-invent the wheel, and this is something we actively discourage. Before embarking on any project, we recommend the following steps:

•          Market research and competitor analysis
•          Review of intellectual property ownership & patent searching
•          Reverse engineering of competitor product(s)
•          Manufacturing cost analysis

By starting with both the competition’s offering and customer feedback as a benchmark, the product being developed has a better chance of success.